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Digital Marketing Manager – Fintech

Pine Labs

Noida, Uttar Pradesh5–8 yrsSalary not disclosed
Full-timeHybrid

Posted Mar 25141 applicants

Experience

5–8 yrs

Salary

Not disclosed

Job type

Full-time

Openings

1

Education

Any Graduate or MBA Marketing

Apply by

24 Apr 2026

Pine Labs is hiring a Digital Marketing Manager to own the performance marketing and merchant acquisition campaigns driving new merchant partner onboarding and BNPL consumer awareness for India's largest merchant payment platform.

  • Manage ₹5Cr+ monthly digital marketing budget for merchant acquisition
  • Build and optimise Google and LinkedIn campaigns targeting SME and enterprise merchants
  • Run BNPL consumer awareness campaigns with Meta and programmatic
  • Analyse campaign attribution and optimise CPL and merchant activation rate
  • Present weekly marketing performance reports to CMO
  • 4–6 years digital marketing in B2B fintech or payments
  • Google Ads, LinkedIn Ads, and Meta Ads management
  • B2B merchant acquisition campaign experience
  • Strong SQL and marketing analytics
  • HubSpot or Salesforce Marketing Cloud CRM
  • Fintech or payments domain marketing experience

Skills

Perks & benefits

  • ✓ ESOP
  • ✓ Health Insurance
  • ✓ Annual Bonus
  • ✓ Flexible Hours
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